About Us
We Make Ambitions a Reality
Our team has been practicing in the eye care industry for over 30 years and we still feel the inspiration to grow and develop. Change is not easy, but if we can collaborate then we can achieve many opportunities. Together, we can make a difference.
Our Inspiration
“You will never walk alone because together, we can make a difference.”
EyeTrust’s first commitment is to help optometrists and opticians. By doing this, these industry professionals are able to better serve their patients and customers. At eyeTrust HQ, we follow and share our motto so that our network of optometrists and opticians understand our commitment. We try to build our team and network to grasp entrepreneurial characteristics in order to empower them to achieve their goals in life and work. We inspire agents of change because together we can make a difference.
Who We Are
The values we honour and relationships built create a sense of trust for the patient. Trust is what we need more of as well as experience and knowledge. At eyeTrust HQ, we collaborate to develop customized solutions that will help your practice grow and embrace a culture that instills trust. We would like to be committed to your patients just as much as you are and we find value in providing them with the best care.
Our Mission
We have a Vision to provide excellence in vision care and remarkable experiences.
Mission for our Customers
To provide our customers with satisfaction, value, and trusted eye care products and solutions that will help create remarkable experiences.
Mission for our Eye Care Practitioners
To help our EyeTrust network succeed and continuously grow.
Our Values
TRUST: All long-term relationships rely heavily on trust and by having a high degree of integrity we take great pride in making relationships work. Our open-minded philosophy helps us to build and maintain lasting relationships.
COMMITMENT: We work to earn our pay – not just collect it. The commitment we put into our projects create value.
TEAMWORK: We have that creative spark so we are fun and easy to work with (clients find that exhilarating).
COMMUNICATION: Our team focuses on the art of conversation to make our clients feel welcomed and engaged. Let us tell you stories and share a laugh to make our collaboration the best experiences.
INNOVATION: Our goal is to continually develop optimal online technologies and practice management services. To accomplish this we take innovation seriously and always welcome new and creative ideas to the boardroom.
We have over 30 years' experience in eye care practice management
You’ll get the best mix of professional experience and creativity with us.
Our Team
Taylor Chung, RO
Marketing & Business Development
Taylor leads and develops marketing and business strategies to achieve long term success of the eye care locations. He is passionate about showcasing values through design and offer new concepts within eye health & retail practices.
Dr. Cassandra Chung, OD
Practice & Business Management
Cassandra is the operations master mind and helps build successful teams, set goals, and distribute responsibilities for effective collaboration between all departments. She is a speaker and one of the top 40 under 40 Optometrists by J&J Vision Care.
Dr. Linda Tse, OD
Optometry & Financing Management
Linda has over 30 years in optometry and practice management experience. She understands what it takes to build and succeed long term. Her focus is in seeing patients, leading the Optometrists and manages finances & book keeping.